Schools are adding more courses and other activities to cultivate the business ideas of budding workers who are increasingly bypassing corporate jobs for their own startups.
The move to embrace this academic discipline comes as today’s college students see the business world differently than past generations. With unprecedented access to technology, students can start a business with much less capital and manpower than ever before. And after watching their parents lose jobs, pensions and other benefits over the years, many students see going out on their own as offering better opportunities and flexibility – despite the risks.